
Founder-led
advisory.
Advisory for ventures where medicine, hospitality, real estate, and capital converge.
Our approachLed by Faye Mythen
Built from
the inside.
At MurphySA, we draw on Faye’s experience across the full journey of creating a business: defining the proposition, designing the model, navigating technical stages and shaping the brand.
That perspective has been shaped where finance, legal structures and cross-jurisdictional realities meet real estate and healthcare. We help leaders see how those moving parts connect and make sharper decisions about what comes next.
Business transformation
See the
whole picture.
Business architecture
Pressure-test the model, operating structure and decisions that hold a venture together.
Technical direction
Connect technical choices to commercial priorities and practical delivery.
Positioning & brand
Make the external story coherent with the business behind it.
Recent projects
Reborne
Longevity
We created the concept for Reborne Longevity and led its path to launch, shaping the business structure, legal and financial foundations, regulatory approach and brand. We continue to guide its clinical and client experience through consulting leadership and board advisory work.
Visit ReborneStart a conversation
What are you
working on?
If you’re facing a complex strategic decision, tell us what you’re working through.
Offices Geneva · New York City
Email info@murphysa.com